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What To Expect!

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What You Can Expect To Learn

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  • You will learn how to make an executable business plan

  • You will learn to analyze the industry and competition

  • You will learn to create and manage your organizational business structure

  • You will learn to do effective budgeting and financial management

Course curriculum

  • 1

    BTE Business Plan: Organizing My Vision

    • Welcome to Book 5: Organizing my Vision

    • Introduction to the BTE E-Business Plan

    • Course Learning Outcomes

    • Virtual Lesson (Pages 1-12)

    • Lesson 1.1 – Executive Summary

    • Lesson 1.2 – Company Description: Why is it Important?

    • Lesson 1.3 – Business Basics 1 – Name, Problem, Solution and Impact

    • Lesson 1.4 – Business Basics 2 – Business Model, USF, Sales & Marketing and Competition

    • Lesson 1.5 – Company’s Mission, Vision, and Values

    • LEARNING OUTCOMES

    • Virtual Lesson (Pages 13-21)

    • Lesson 2.1 – Industry Analysis: Why is it Important?

    • Lesson 2.2 – What is P.E.S.T. Analysis?

    • LEARNING OUTCOMES

    • Lesson 3.1 – Competitive Analysis: Why is it Important?

    • Lesson 3.2 – What is the purpose of a S.W.O.T analysis?

    • Lesson 3.3 – What is a Business Lean Canvas?

    • LEARNING OUTCOMES

    • Virtual Lesson (Pages 22-28)

    • Lesson 4.1 – Management and Organizational Structure: Why is it Important?

    • Lesson 4.2 – Legal Structure

    • LEARNING OUTCOMES

    • Virtual Lesson (Page 29-31)

    • Lesson 5.1 – Start Up Budget and Finances

    • LEARNING OUTCOMES

    • Virtual Learning (Pages 32-41)

    • Lesson 6.1 – Marketing and Sales: Why is it Important?

    • Lesson 6.2 – Industry Snap Shot

    • Lesson 6.3 – What is a Buyers Persona?

    • Lesson 6.4 – Marketing Channels

    • LEARNING OUTCOMES

    • Lesson 7.1 – What is Branding?

    • Lesson 7.2 – Brand Colors and Color Discovery

    • LEARNING OUTCOMES

    • Virtual Lesson (Pages 43-49)

    • Lesson 8.1 – Operations Management: Why is it Important?

    • Lesson 8.2 – Insurance and Other Business Requirements

    • LEARNING OUTCOMES

    • Book 5: Close Out Survey

    • Congratulations! Next Steps...